Do you want to learn how to get more Instagram, Facebook and TikTok followers? When social media is done well it can help you book more engaged couples! Most wedding venue owners struggle with social media marketing, in the Youtube video below Ramilyn Thompson of Black Lace Boudoir shares how she increased her Instagram following from 1000 to 22,000 in 2 years! You can do this, it can be done, the methods Ramilyn shares in the Youtube video below are absolutely achievable.
I met Ramilyn Thompson years ago through wedding industry networking and connections. I have been a fan of her photography, following her online for years. Ramilyn owns Black Lace Boudoir and as the name implies her images are not the typical wedding images we see flooding our social feeds. To me she is a great artist and very much a stand out in a sea of creatives I follow. I recognize her work when it pops up and it always makes me pause (scroll down to see lots of gorgeous images). So, its no wonder that this incredibly talented photographer has followers on her social media, however her numbers are far more than most wedding business profiles. She has 22,000 Instagram followers and 9,200 TikTok followers and 59,000 likes on that platform! A strong social media presence can be incredibly valuable and also just as challenging to obtain for the typical wedding industry business.
In the video interview (below) we discuss how business relationships are one of your most valuable tools in elevating your brand and reaching your target audience. It makes sense, if others in your marketing are all going after the same audience then why not team up and increase your reach. Strong business to business relationships can help you increase your social media marketing success, referrals and client satisfaction. Imagine offering holiday promotion featuring your venue and boudoir photography. “Sign up today to give your true love the ultimate holiday gift, Black Lace Boudoir and such&such wedding venue” – This could be a November – December promotion. We all know that 40% of all engagements happen during the holidays. If a bride to be has a boudoir session at your venue and then gets engaged in the following months, it would give your venue an advantage when they consider booking a venue. Think about all those images going through holiday social feeds with your venue tagged? Images like Ramilyn Thompsons featuring your venue, going viral over the holidays, now that is a great idea! This is just one example of how you can think creatively to come up with great ways to partner with your local creatives, artists, wedding vendors and other cool local businesses. Think of ways you can work together to support one another and magic happens!
In the video below Ramilyn Thompson shares step by step instructions on how she went from 1000 Instagram followers to 22,000 IG followers in 2 years! “How do I get more visibility on social media” is one of the top questions asked in the Wedding Venue Owners & Managers Community. So, when I asked Ramilyn of Black Lace Boudoir if she would share her secrets to social media marketing success, I was elated when she agreed! This is direct insight from someone with hands on experience operating a successful business and mastering the art of social media marketing. Please watch the video! You are going to absolutely learn a lot and be able to apply these tips immediately! One thing we discuss in the video is mutual support. So please, right now before you do anything else, like and follow Black Lace Boudoir on her Instagram, Facebook and TiKTok @black_lace_boudoir.
If you don’t have time or the energy to manager your own social media marketing please contact didi@weddingvenueowners.com or visit the Rent The Wedding Nerd page, I can assist your or help you find a reputable social media marketing option, didi@weddingvenueowners.com
